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How to Get More Google Reviews for a Shopify Store

To get more Google reviews for a Shopify store, ask every customer after delivery, in a channel they read, with one tap to your Google Maps review page. In Cartsaver, the Order Follow-Up message on WhatsApp does this when you choose Google reviews as the review destination (Ultra and Elite plans). One store with a physical shop went from about 6 to about 60 Google reviews a month after switching: see the Google reviews via WhatsApp case study.

What do I need?

Section titled “What do I need?”
  • A Google Business Profile for your business. Profiles are generally for businesses that meet customers in person or serve a local area, so this fits stores with a shop, showroom or pickup point.
  • Cartsaver on the Ultra or Elite plan. On other plans, the same message collects reviews inside WhatsApp for your Reviews Center.
  • WhatsApp connected in Cartsaver.

How do I set it up in Cartsaver?

Section titled “How do I set it up in Cartsaver?”
  1. Open the Order Follow-Up card and enable it.
  2. In Send follow-up after, pick 1 week, 2 weeks, 1 month or 3 months after the order. If delivery takes 3 to 5 days, 2 weeks is a good default.
  3. Choose Collect Google reviews and paste your Google review link. To get it, open your business on Google Maps, tap Share, then Copy link (a https://maps.app.goo.gl/… link).
  4. Save. From then on, the follow-up button opens your Google Maps review page.

The message goes only to orders that are fulfilled and not cancelled, and it is held during the customer’s night hours.

Who gets the Google review button?

Section titled “Who gets the Google review button?”

Every customer with a fulfilled, non-cancelled order gets the same button. Cartsaver doesn’t ask for a star rating first and doesn’t filter by score. That matters, because Google’s review policy doesn’t allow asking only satisfied customers for reviews.

How do I measure the results?

Section titled “How do I measure the results?”

The Order Follow-Up card shows how many customers clicked through to Google. Google doesn’t tell you which link a reviewer came from, so compare the clicks with your review count in Google Business Profile before and after the switch.

Can I collect reviews on my store and on Google at the same time?

Section titled “Can I collect reviews on my store and on Google at the same time?”

No. The Order Follow-Up card uses one review destination at a time: reviews inside WhatsApp (sent to the Reviews Center and your storefront block) or Google reviews. Pick the one that brings you more new customers.

Can I offer a discount for a Google review?

Section titled “Can I offer a discount for a Google review?”

No. Google doesn’t allow incentives for reviews. The optional Buy Again discount in the follow-up message is a reorder offer; don’t present it as a reward for reviewing.

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